
The Delhi High Court on Monday directed the immediate removal of the teaser for the upcoming film 'Kala Hiran', observing that even a temporary online presence could cause irreversible damage to reputation. The court was hearing a plea by actor Salman Khan, who argued that the promotional material directly referenced the 1998 blackbuck poaching case in which he was convicted.
Justice Navin Chawla, presiding over the single-judge bench, noted that the teaser's content was prima facie defamatory. "Even if this is played for 24 hours, someone suffers," the court remarked, while ordering the removal of the video from all digital platforms.
The bench further stated, "Reputation once lost is lost. It cannot be compensated monetarily." This observation underscores the judiciary's stance on protecting an individual's public image from what it deemed as an exploitative creative work.
The teaser for 'Kala Hiran' allegedly depicted a storyline inspired by the high-profile blackbuck poaching case that led to Salman Khan's conviction in 2018. The actor's counsel argued that the film's promotional material deliberately connected his identity with the crime, causing significant damage to his goodwill built over decades.
The court agreed that the teaser's timing and content suggested a clear attempt to capitalise on the actor's notoriety from the case. It directed the film's producers and the platform hosting the teaser to ensure its removal within 24 hours, failing which contempt proceedings would be initiated.
Reacting to the court's order, the director of 'Kala Hiran' expressed his intent to challenge the decision. "We will go to the Supreme Court. Our film is a work of fiction and does not target any individual," he told reporters outside the court premises.
Legal experts point out that the case raises constitutional questions about the balance between artistic freedom and the right to reputation. The film's team maintains that the teaser does not name Salman Khan explicitly, but the court found the visual and thematic parallels to be unmistakably suggestive.
The matter is now set to be heard again after the director files an appeal. Until then, the teaser remains off the internet, and the film's release schedule hangs in the balance.
What comes next will depend on how the Supreme Court views the intersection of creative expression and personal dignity โ a question that has no easy answers.